LinkedIn and WhatsApp outreach limits
LinkedIn and WhatsApp have stricter rate limits than email because account restrictions are harder to recover from. Wiggli keeps them conservative to protect your access, and tracks LinkedIn caps by product, so Sales Navigator and Recruiter accounts get the higher limits they pay for.
CLIENT-ONLY · Concept Explainer
Why it matters
Section titled “Why it matters”Losing an email account is annoying. Losing a LinkedIn account is expensive: years of connections and history gone. WhatsApp restrictions are similar, slow and unreliable to recover from.
Both platforms use faster, more aggressive behavioral detection than email. High volume too quickly, especially from a new account, triggers automatic restrictions. Wiggli’s limits sit below LinkedIn’s known thresholds to keep your account safe.
How it works
Section titled “How it works”LinkedIn limits
Section titled “LinkedIn limits”Wiggli tracks LinkedIn limits by the product of the connected account: Classic, Sales Navigator, or Recruiter. Classic means a standard LinkedIn account without Sales Navigator or Recruiter signals in the connected account. A Sales Navigator or Recruiter account is not held to Classic caps.
- Connection requests: 35/day, 180 per rolling 7 days, on every product
- Messages: 75/day on Classic, 100/day on Sales Navigator, 125/day on Recruiter
- InMails: 30/day on Classic, 50/day on Sales Navigator, 100/day on Recruiter
- Profile visits and lookups: 80/day on Classic, 150/day on Sales Navigator, 100/day on Recruiter
Connection requests stay conservative on every product because LinkedIn invite restrictions are the hardest to recover from.
New accounts use lower warm-up caps for the first 14 days: 10 connection requests, 15 messages, 10 InMails, and 25 profile visits per day. Between warm-up and the full caps, limits ramp with the account’s health (acceptance rates, reply rates, error signals), managed by Wiggli under the same ruleset for every user. Your account’s current limit is always visible under Settings, Accounts. Wiggli also spaces LinkedIn actions with a randomized delay (from 30 seconds up to 8 minutes depending on the action) so activity never leaves the account in bursts.
WhatsApp limits
Section titled “WhatsApp limits”- Messages: 100/day
- New chats: 20/day
- Delay between sends: 20-60 seconds
New accounts also warm up over the first 14 days.
At the limit
Section titled “At the limit”Wiggli doesn’t drop recipients when a daily limit is reached. The campaign preserves state and continues the next day when the limit resets, keeping recipients in sequence with correct delays.
The same logic covers provider pushback. If LinkedIn or WhatsApp throttles an action, Wiggli backs off instead of forcing unsafe volume. If LinkedIn flags the account itself (a restriction, security checkpoint, or login issue), Wiggli pauses that account until it is safe to use again. And when a send never actually happened (a transient provider failure, for example), the attempt doesn’t count against the daily cap.
Common misconceptions
Section titled “Common misconceptions”LinkedIn’s published numbers aren’t the safe zone. LinkedIn enforces tighter behavioral limits internally. Wiggli’s caps reflect the realistic safe zone.
Requests and messages have separate limits. Each action type has its own daily cap.
InMails aren’t unlimited with Recruiter. Recruiter raises the daily cap to 100, it doesn’t remove it. Sends still depend on available InMail credits and on LinkedIn accepting them.
Spacing WhatsApp messages doesn’t lift the daily cap. The 100/day cap still applies; the 20-60s delay is burst protection.
Warm-up ending doesn’t mean max volume forever. Account health (response rates, acceptance rates) influences whether limits hold.
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